We built Eliza_ to help organisations create better services and human experiences.

Our mantra is Be.More.Human.

As a team of award winning creatives, strategists and technologist, we use human-centred design to develop new products and services.

We launched ‘The Lab’, our co-creation space housing a dozen experts in customer research, data and analytics, customer experience (CX) and user experience (UX) design, digital product design, service design, software development and prototyping – providing an end-to-end service.

By co-creating, testing and launching products, we help organisations ‘learn by doing’, so they become more adaptive, innovative and human-centred.

Recently we’ve worked on projects with Bankwest, Silver Chain, RAC, NERA (the Federal Energy Innovation Agency), FJM and ANU as well as government and dozens of startups in Perth, Melbourne and Sydney.

See our Innovation Lab in Business News.

Case studies

Explore our recent work


Dan Bradley
Head of Product + Service Design
A leader in human centred design, Dan is an internationally awarded Designer and Creative Director whose experience includes designing new services and digital products, as well as branding and launching new products, design brand buildings and creating TV campaigns.
Sam Rees
Head of Operations
Co-founder Sam brings together a broad range of experience, a passion for customers and critical thinking skills to solve problems and create impact through innovative solutions.
Al Nouaman Mekouar
Head of Development
As a senior technical consultant and expert developer with proven experience in various technologies including mobile and web development, content management, document capture and integrations, Nouaman has worked internationally and across industries including FinTech, EdTech and MedTech.
Jane Jones
Head of Client
Having worked both client and agency side most notably as National Marketing Manager of iiNet, Group Business Director at 303Lowe and Marketing Manager of not-for-profit, Celebrate WA -Jane brings a wealth of project management and digital development experience to her role as Head of Client.
Burim Metolli
Experience Designer
Whilst working in house at Harrods, Burim spent years designing the UX and UI for luxury retail apps, as well as creating campaigns and content delivered across their network of large-scale digital screens.
Jennifer Metcalfe
Joining Eliza_ after working as a junior strategist for Pembertown, Jen has worked alongside Eliza_’s collective of experienced brand and product strategists doing research and data analytics, creating insights, developing brand and product positioning and leading digital projects including website developments for Coral Bay, VCI and Multicultural Futures.